Culture leaderEntreprise phare · Toronto · ON · Media
StackAdapt
A profitable Toronto adtech company whose people work like underdogs
Three co-founders started StackAdapt in Toronto in 2014. It is now a multichannel advertising platform used by thousands of brands and agencies in 19 markets. Great Place to Work ranked it 15th among Canada's Best Workplaces for 2026. In 2025, Ontario Teachers' late-stage arm led a US$235-million round that BetaKit reports valued it near US$2.5 billion.
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Profil rédigé en anglais pour l’instant; les sources sont liées.
01 · CultureCulture
How they workLeur façon de travailler
Our viewNotre avisStackAdapt has grown past 1,300 people without giving up its underdog values: speed, grit, humility and following through. Its Work & Wander policy and global WeWork pass make flexibility the default, and its onboarding includes a grounding in programmatic advertising. Great Place to Work has repeatedly confirmed the results through its employee surveys, including Canada's Best Workplaces for 2026.
RecognitionReconnaissances
- Canada's Best Workplaces (No. 15)Great Place to Work Canada · 2026
- Best Workplaces in Advertising and MarketingGreat Place to Work · 2025
- Best Workplaces for Mental WellnessGreat Place to Work · 2025
In their wordsDans leurs mots
“We move with speed and grit. No matter our size, we stay humble, hungry, and ready to outlearn and outwork anyone.”
“We know success doesn’t happen by chance. So we take accountability, act with urgency, and follow through.”
“Building a strong culture is just as important as building great technology.”
“Our team and the synergy within it is one of our biggest strengths.”
In practiceEn pratique
- Flexible workA Work & Wander policy supports flexible work around the globe, with a global all-access WeWork pass and a work-from-home setup budget. (2026) source ↗
- LearningAn extensive onboarding program that includes programmatic-advertising education, followed by ongoing professional development. (2026) source ↗
- Mental wellnessLifestyle spending accounts and full health benefits; the company says it treats mental health as fundamental to its success. (2025) source ↗
- Trust-based leadershipGreat Place to Work's 2026 recognition was based on employee Trust Index survey results covering trust in leadership, camaraderie and loyalty. (2026) source ↗
02 · CapabilitiesSavoir-faire
What they do bestCe qu’elles font de mieux
Our viewNotre avisStackAdapt runs a machine-learning advertising platform that covers native, display, video, connected TV and audio, and has recently added email and data-hub tools. G2 users rate it the No. 1 demand-side platform. BetaKit reports it is on track for about US$500 million in 2025 revenue with strong operating earnings, a rare mix of scale and profit in Canadian software.
Multichannel programmatic advertising
One platform for planning and running campaigns across native, display, video, connected TV and audio, rated the No. 1 demand-side platform on G2. source ↗
Profitable growth
The lead investor TVG cited "consistent growth and profitability" when it backed the company in 2025. source ↗
From adtech to martech
Added email and data-hub capabilities in 2025 and earned Shopify Certified Technology Partner status in 2026. source ↗
03 · CapitalCapital
Who backs them, and what they backQui les soutient, et ce qu’elles soutiennent
Venture-backedRaisedLevé US$500M+ · 2025-02 source ↗
Our viewNotre avisStackAdapt is venture-backed, and its main backers are Canadian institutions, led by the late-stage arm of Ontario Teachers' Pension Plan. It has raised more than US$500 million in total; BetaKit reports that much of the 2025 round was secondary, giving early holders liquidity. Hiring a CFO in 2024 kept an eventual IPO "within the realm of possibility."
FundingFinancement
| DateDate | RoundRonde | AmountMontant | InvestorsInvestisseurs |
|---|---|---|---|
| 2025-02 | Growth round (largely secondary, per BetaKit) | US$235M at about a US$2.5B valuation | Teachers' Venture Growth (lead), Intrepid Growth Partners and four others source ↗ |
| 2022 | Growth investment | US$300M at about a US$1B valuation | Summit Partners source ↗ |
What we could not confirm (4)Ce que nous n’avons pas pu confirmer (4)
- Size of the 2022 Summit Partners round: SiliconAngle reports US$195M as a Series B; BetaKit and Torys say US$300M
- 2025 revenue (about US$500M) and operating earnings (about US$125M); the company said only that these were "within range"
- Parental leave, equity or pay-transparency policies; not published
- Any acquisitions or government programs; none found
CheckedVérifié le 2026-10-05